Manager Direct Sales

Family Bank is actively seeking a dynamic and results-driven Manager Direct Sales to join their growing team in Nairobi, Kenya. This full-time managerial position is an exceptional opportunity for experienced professionals looking to advance their banking careers in a highly competitive environment. The Manager Direct Sales role at Family Bank focuses on leading and motivating a high-performing direct sales team, driving revenue growth, expanding market share, and enhancing customer acquisition and retention through innovative sales strategies and operational excellence.

Key Job Information

• Position: Manager Direct Sales
• Location: Nairobi, Kenya
• Employment Type: Full-time
• Experience Level: Senior/Managerial
• Salary Range: Competitive, based on experience
• Application Deadline: 16th January 2025
• Department: Direct Sales
• Reports To: Senior Manager Direct Sales

About Family Bank

Family Bank is a leading financial services provider in Kenya with a strong focus on retail banking, MSME banking, and digital banking solutions. Recognized for innovation and customer-centric services, Family Bank has consistently delivered tailored financial products that meet the diverse needs of its clients. As one of the most respected names in the banking industry, Family Bank offers career opportunities in banking where professionals can contribute to market growth while developing their skills and expertise.

The organization promotes a culture of collaboration, accountability, and high performance, ensuring employees receive continuous professional development, mentorship, and recognition for their achievements. Joining Family Bank means engaging in a rewarding career path within a forward-thinking, inclusive, and innovative workplace.

Manager Direct Sales – Role Overview

The Manager Direct Sales at Family Bank will lead the bank’s direct sales force, ensuring that sales targets for retail deposits, loans, MSME lending, and digital banking products are consistently met or exceeded. This role requires strategic oversight of sales operations, hands-on coaching, and performance management to maximize the effectiveness of direct sales teams. The Manager Direct Sales will collaborate closely with Marketing, Product, and Digital Banking departments to optimize campaigns, generate leads, and drive customer engagement.

Key Responsibilities

• Develop and implement innovative sales strategies and programs that align with Family Bank’s 5-year growth plan, targeting new markets and key demographic segments.
• Set measurable sales targets, KPIs, and incentive structures for the direct sales teams.
• Drive proactive lead generation, customer acquisition, and direct sales engagement to achieve business growth.
• Analyze market trends, monitor competitor activity, and adapt sales approaches to maintain a competitive edge.
• Lead, coach, and mentor team members to foster a high-performance culture and enhance employee engagement.
• Monitor sales metrics, pipeline health, and conversion rates, providing detailed performance reports to senior management.
• Support growth in retail banking, MSME, and digital banking portfolios through cross-functional collaboration with Marketing and Product teams.
• Ensure exceptional customer experience by addressing escalated client issues and implementing effective resolution strategies.
• Maintain adherence to sales processes, regulatory compliance, and internal policies, ensuring operational efficiency.
• Identify opportunities for continuous improvement in sales methodologies, team performance, and revenue growth strategies.

Required Qualifications

• Bachelor’s degree in Finance, Business Administration, Marketing, or a related field; MBA preferred.
• Relevant professional certifications in sales, marketing, or banking are an added advantage.
• Minimum 5 years’ experience in retail banking, financial services, or direct sales management.
• At least 5 years in a leadership role managing direct sales teams, preferably within the banking sector.
• Proven track record in driving revenue growth, portfolio acquisition, and team performance.
• Experience in digital banking sales or MSME banking is highly desirable.
• Proficiency in CRM systems, sales analytics, pipeline management, and reporting tools.
• Strong skills in business development, negotiation, and relationship management.

Preferred Qualifications

• Expertise in direct sales management, retail banking, MSME banking, and digital banking strategies.
• Proven ability to implement KPI-driven coaching, training, and performance improvement programs.
• Proficiency in sales reporting platforms, analytics software, and Microsoft Office Suite.
• Familiarity with innovative lead generation and sales technologies.
• Ability to build and sustain high-performing, customer-focused sales teams.

Benefits and Compensation

• Competitive salary with performance-based incentives and bonuses.
• Comprehensive health insurance and wellness programs.
• Retirement and pension contributions.
• Opportunities for professional development and career advancement within Family Bank careers.
• Flexible work arrangements, including hybrid and remote options where applicable.
• Recognition programs and awards for high performance and innovation.
• An inclusive workplace promoting diversity, equity, and a supportive team culture.

How to Apply for This Manager Direct Sales Position

Interested candidates should apply online via email at [email protected] by 16th January 2025. Please submit a detailed CV and cover letter outlining your experience in direct sales management, banking, and team leadership. Canvassing will automatically disqualify candidates. Only shortlisted applicants will be contacted. Family Bank is an equal opportunity employer, welcoming applications from qualified professionals seeking sales jobs in Nairobi and career growth within banking careers.