Growth Marketing Lead

AMI enables ambitious businesses across Africa to thrive.

We deliver workplace learning that equips entrepreneurs and managers with the tools and training they need to succeed.

AMI combines online and mobile tools with in-person workshops and on-the-job practice.

Tens of thousands of people have taken our programmes, executives to entry-level workers, in large and small companies across the continent.

Key responsibilities

• Design and execute targeted campaigns for enterprise clients, high-growth businesses, and institutional customers.
• Develop account-based marketing and sector focused customer acquisition strategies or enterprise buyers.
• Lead and optimize the full enterprise demand and acquisition funnel, with accountability for MQLs, SQLs, CPL, and CAC.
• Develop messaging that speaks directly to enterprise pain points and business outcomes.
• Support the commercial team with pitch materials and campaign assets.

Requirements

• Master’s degree with other relevant certifications preferred
• Experience with marketing and AI automation tools, advertising platforms such as LinkedIn Campaigns and Google Ads, and CRM systems…

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