Category & Innovations Manager — Flours
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Corporate Staffing
A category builder with a P&L mindset
You have run category or brand portfolios in FMCG and can show how your strategy, pricing and portfolio choices moved revenue, share and margin — not just awareness.
ESSENTIAL QUALIFICATIONS & EXPERIENCE
Bachelor’s degree in Marketing, Business, Commerce or a related field; professional or postgraduate Marketing qualification advantageous
Minimum 7–8 years’ progressive FMCG Marketing, Category or Brand experience
Demonstrated experience managing category strategy, portfolio, innovation and financial performance
Experience leading brands, people and cross-functional projects
FMCG experience essential; food manufacturing or food-category experience strongly preferred
Food is your category
Capwell has a strong preference for leaders from food manufacturing or food categories —flour, rice, grains, staples, snacks or adjacent. You understand the economics of staple foods and the shoppers who buy them.
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