Response Handler / Lead Engagement Executive

CDL was founded in early 2003 by its current Managing Director Lucy Mmari.Within her 14 year tenure in a well established logistics company, She honed her skill in human resources management and thereafter started CDL.Job Summary:

The Response Handler is responsible for actively managing and responding to all inbound client inquiries across multiple marketing channels. The role focuses on first-contact engagement, lead qualification, structured follow-ups, and accurate CRM management to ensure efficient handover to the sales team and high conversion support.

Key Responsibilities:

Inquiry Management

Actively and promptly respond to all inbound inquiries across all marketing channels including WhatsApp, website forms, social media platforms, and email.
Ensure professional, consistent, and brand-aligned communication.

Lead Qualification

Qualify all inbound leads before assigning them to the sales team.
Filter out unqualified leads to improve sales efficiency.

Lead Nurturing & Follow-Ups

Send structured and timely follow-up messages to unresponsive and warm leads.
Maintain regular engagement to nurture leads until conversion or disqualification.

CRM Management

Upload all qualified leads into the CRM system in a timely and accurate manner.
Maintain complete and updated lead records and statuses.

Post-Handover Follow-Ups & Reporting